Link Development
Press Releases
Press Releases

Link Development’s CountBig Redefines Quality of Census Data Used by Governments in EMEA

Sunday, Jun 24, 2018

Link Development; the global technology solutions provider and an A15 company, unveiled today a refresh of its flagship digital census platform, “CountBig”, to help government agencies, in EMEA and worldwide, in conducting cost-efficient census, surveys and inspections to build the future based on accurate data and sustainable digital baselines.

Link Development is the digital developer of Egypt’s 2017 Census that was run by Egypt’s CAPMAS (the Central Agency for Public Mobilization and Statistics). The digitally transforming tablet-based census covered about 100m people, 23.5m families, and 43.2m housing units and was conducted by around 45,000 tablets users.

Fadi Antaki, Chief Executive Officer, Link Development, said: “It’s not only statistical agencies that are focused on collecting data that matters. Every town, municipality, ministry or government agency, or even a private sector research organization, needs to run repetitive surveying and inspection tasks in order to know how their dollars are spent, where to spend next, and how their budgets are bettering lives.”

“While the era of manual data collection is over, today’s digital and semi-digital tools mostly digitalize bits and pieces of census and surveying processes. This leaves huge gaps and results in large margins of data errors and incomplete business outcomes”; added Antaki.

CountBig is a digital platform that turns complex, massive and repetitive data collection, data management, and data analyses into fast, easy, and integrated projects. The platform digitalizes end-to-end census processes that typically happen every ten years, in any given country, in addition to thousands of surveys that happen in between.

“Thanks to its complex built-in, four-stages data quality vehicles, and by capitalizing on the power of mobility and capacity for on-prem and on Azure deployments, EMEA’s government agencies, and even enterprises, can quickly conduct digital surveys to get accurate data and sustainable digital baselines for better decision-making, planning, and policy making”, Antaki concluded.

The refresh of CountBig includes enhancements for stronger data validation during and post surveys, richer business intelligence and insights, advanced data visualizations on geo-dashboards and maps, data integrations support, in addition to AI (artificial intelligence) inclusion and more.

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