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Press Releases

Link Development Takes Regional Lead with Superb Augmented Reality in ADIA's 2016 Global Investment Form

Sunday, Nov 20, 2016

Transforming the regional landscape in a global market of +$120 billion in revenue by 2020

Sunday 20th of November, 2016, Abu Dhabi, UAE: Link Development announced today its participation in ADIA’s Global Investment Forum as a leading technology expert showcasing its latest Augmented Reality solutions set to transform Abu Dhabi, and the region’s, digital landscape in near future.

ADIA’s (Abu Dhabi Investment Authority) Global Investment Forum is a high profile, annual financial markets conference that brings together top investment opportunities across multiple disciplines including technology in alignment with ADIA’s mission is to sustain the long-term prosperity of Abu Dhabi.

In the flagship event, LINK Development, the global technology solutions provider, is showcasing its breakthrough Augmented Reality (AR) solutions with focus on the real-estate market. Real-estate AR solutions immerse users in mixed realities and provide new engaging experience to feel, sense and visualize the property space.

Sylvana Mounir, Digital Services, General Manager said: “Augmented Reality technologies are a game changer. And so are we at LINK Development. We are taking regional leadership in using Microsoft HoloLens to help governments and enterprises undergo superb digital transformation”.

In the global market, AR/VR investment has hit $1.1 billion already in the first two months of 2016. In 2020, the revenue forecast of these solutions will mount to $120 billion. With such opportunities at hand investors have a clear eye on the future.

“For us, ADIA’s Global Investment forum is an ideal opportunity to meet decision makers and investors who can jointly build a new digital future in the region. We don’t only tailor AR solutions to impress. We rather reshape current business models and customer experiences to infuse innovation, extend profits and provide new mixed realities that are set to build a substantial portion of the digital economy in the region,” added Sylvana.

Mixed reality blends holograms—3D digital content—into the physical world. Virtual reality (VR) immerses users in a simulated world. Augmented reality (AR) overlays digital information on top of the real world. In short, mixed reality enables holograms to look and sound like they’re part of the user’s world.

ADIA’s Global Investment forum is a yearly event that features top-level speakers and invites attendance of finance industry experts, CEOs of multinational corporations, senior economists, government ministers and ambassadors.

Watch a couple of AR demos, on real-estate and tourism, on LINK Development’s YouTube channel.

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